Best Youtube Network To Join (3 To AVOID!)
So, you’re a YouTuber, huh? Welcome to the club! You’re putting in the hours, crafting killer content, and chasing that algorithm. But have you ever thought about joining a YouTube network? It’s a big decision, and honestly, it can make or break your channel.
I’ve been around the block a few times in this crazy world of online video. I’ve seen networks launch creators to stardom and watched others leave a trail of broken dreams (and demonetized channels) behind. So, let’s get real about YouTube networks in 2025 – the good, the bad, and the downright ugly.
Understanding YouTube Networks: Are They Right for You?
What are YouTube networks, anyway? Officially known as Multi-Channel Networks (MCNs), they’re basically companies that partner with YouTube channels to offer support in areas like:
- Monetization: Help with ads, sponsorships, and other revenue streams.
- Promotion: Cross-promotion, channel optimization, and audience development strategies.
- Content ID: Protection against copyright infringement.
- Production: Access to studios, equipment, and editing resources (sometimes).
- Community: Networking with other creators and industry professionals.
Sounds pretty sweet, right? But here’s the catch: they take a cut of your revenue. Yep, that hard-earned cash gets split. So, is it worth it?
The Upsides:
- Faster Growth: A good network can give you a serious boost in visibility and subscriber count.
- More Money (Potentially): They should be able to help you earn more than you would on your own through sponsorships and better ad rates.
- Less Headache: They handle the business side of things, so you can focus on creating content.
The Downsides:
- Revenue Share: You’re giving away a percentage of your income.
- Contractual Obligations: You’re locked in for a specific period, and breaking the contract can be a nightmare.
- Lack of Control: You might have to get approval for certain content or promotions.
Before diving in, remember this: do your homework. Don’t just jump at the first offer that comes your way.
Regional Insights: The YouTube Landscape Around the World
YouTube isn’t a one-size-fits-all platform. What works in the US might flop in Japan, and vice versa. Networks understand this, and the best ones have a strong regional presence.
North America: The Land of Opportunity (and Competition)
North America is the OG of YouTube. It’s where the platform started, and it’s still a major player. Here, you’ll find a mix of established networks and up-and-comers.
- Key Trends: Gaming, vlogging, beauty, and DIY content are huge.
- Successful Creators: Think PewDiePie (even though he’s Swedish, he’s dominated the North American market), MrBeast, and the Dolan Twins.
- Network Focus: Expect a strong emphasis on brand deals and monetization.
Europe: Diversity and Localization are Key
Europe is a melting pot of cultures and languages. To succeed here, networks need to be hyper-localized.
- Key Trends: Varies widely by country, but travel, food, and cultural commentary are popular.
- Successful Creators: Caspar Lee (South Africa/UK), Squeezie (France), and El Rubius (Spain).
- Network Focus: Localization, multi-language support, and navigating diverse legal regulations.
Asia: The Untapped Potential (and Unique Challenges)
Asia is the fastest-growing YouTube market in the world. But it’s also the most fragmented. Each country has its own unique preferences and regulations.
- Key Trends: K-Pop, anime, gaming, and beauty are massive.
- Successful Creators: CarryMinati (India), HIKAKIN (Japan), and Pony Syndrome (South Korea).
- Network Focus: Mobile-first optimization, understanding local content preferences, and navigating censorship laws.
Latin America: Passion and Community
Latin America is a vibrant and passionate YouTube market. Creators here thrive on community engagement and authentic content.
- Key Trends: Music, comedy, telenovelas, and lifestyle content are popular.
- Successful Creators: Whindersson Nunes (Brazil), Luisito Comunica (Mexico), and Germán Garmendia (Chile).
- Network Focus: Building strong communities, supporting local creators, and understanding cultural nuances.
The Best YouTube Networks to Join in 2025
Alright, let’s get down to brass tacks. Based on my research and experience, here are three networks that I think are worth considering in 2025:
-
Fullscreen:
- Overview: Fullscreen has been around for a while, and they’ve got a solid reputation for supporting creators of all sizes. They’re owned by Warner Bros. Discovery, which gives them access to a ton of resources and expertise.
- Benefits:
- Strong monetization options, including premium ad rates and brand partnerships.
- Access to a wide range of tools and resources, including video editing software and analytics dashboards.
- A supportive community of creators.
- Case Studies: They’ve worked with creators like the Fine Brothers and Andrea Russett.
- Regional Strengths: North America, Europe.
- Why They Thrive: Their long-standing reputation, access to resources, and focus on creator support make them a top choice.
-
BBTV (BroadbandTV):
- Overview: BBTV is a Canadian-based network that’s known for its innovative technology and focus on creator empowerment. They’re one of the largest MCNs in the world.
- Benefits:
- Their VISO platform gives creators a lot of control over their channels and monetization.
- They have a strong focus on content ID and copyright protection.
- They offer a variety of revenue streams, including fan funding and merchandise.
- Case Studies: They’ve worked with creators like VanossGaming and TheOdd1sOut.
- Regional Strengths: North America, Europe, Asia.
- Why They Thrive: Their technology-driven approach, focus on creator empowerment, and global reach make them a strong contender.
-
ScaleLab:
- Overview: ScaleLab is a newer network that’s quickly gained a reputation for its data-driven approach and focus on helping creators grow their channels.
- Benefits:
- They use data analytics to identify opportunities for growth and optimization.
- They offer personalized coaching and support to help creators improve their content.
- They have a strong focus on brand partnerships and sponsorships.
- Case Studies: They’ve worked with creators like Sam and Colby and Jake Paul (controversial, I know, but they’ve helped him grow).
- Regional Strengths: North America, Latin America.
- Why They Thrive: Their data-driven approach, personalized support, and focus on brand partnerships make them a great choice for creators who are serious about growth.
Three YouTube Networks to AVOID in 2025
Okay, now for the not-so-fun part. There are some networks out there that you should steer clear of. These networks have a history of shady practices, poor support, or unfair contracts. Here are three that I recommend avoiding:
-
Maker Studios (RIP):
- Overview: Once a major player, Maker Studios was acquired by Disney and ultimately shut down. While it doesn’t exist anymore, its legacy serves as a cautionary tale.
- Why Avoid (If it existed):
- Loss of Control: Creators reported a significant loss of creative control after the acquisition.
- Unfavorable Contracts: Many creators felt locked into unfair contracts that didn’t benefit them.
- Lack of Support: As the network grew, support for individual creators dwindled.
- Lessons Learned: Maker Studios’ downfall highlights the importance of choosing a network that values creator autonomy and provides adequate support.
-
StyleHaul (Also RIP):
- Overview: StyleHaul was a network focused on beauty and fashion creators. It was acquired by RTL Group and later shut down.
- Why Avoid (If it existed):
- Payment Issues: Many creators reported significant delays or non-payment of earnings.
- Lack of Transparency: The network was often opaque about its business practices and revenue sharing.
- Poor Communication: Creators struggled to get in touch with support staff and resolve issues.
- Lessons Learned: StyleHaul’s demise underscores the importance of choosing a network with a strong financial track record and transparent business practices.
-
Defy Media (You guessed it…RIP):
- Overview: Defy Media was a network that focused on comedy and lifestyle content. It abruptly shut down in 2018, leaving many creators in the lurch.
- Why Avoid (If it existed):
- Sudden Closure: The network shut down without warning, leaving creators without income or support.
- Unpaid Earnings: Many creators were owed significant amounts of money when the network closed.
- Broken Promises: Defy Media made promises about growth and support that it ultimately couldn’t keep.
- Lessons Learned: Defy Media’s collapse emphasizes the importance of choosing a network with a stable financial foundation and a long-term commitment to its creators.
Important Note: These networks no longer exist, but their stories serve as valuable lessons. Before joining any network, research its history, financial stability, and reputation among creators.
Conclusion: Choose Wisely, My Friend
Joining a YouTube network can be a game-changer, but it’s not a decision to take lightly. Do your research, weigh the pros and cons, and choose a network that aligns with your goals and values.
Remember, you’re the CEO of your channel. Don’t hand over the reins to just anyone.
References and Resources
- Tubefilter: https://www.tubefilter.com/ (Industry news and analysis)
- Social Blade: https://socialblade.com/ (Channel analytics and statistics)
- Creator Insider (YouTube Official Channel): https://www.youtube.com/@CreatorInsider (Official YouTube updates and tips)
Good luck out there, and happy creating!
