13 Best Handwoven Tassel Rugs Influencers Love

Feeling at Home: Why Handwoven Tassel Rugs Tug at My Heartstrings

Have you ever walked into a room and felt an instant sense of comfort, like the space just gets you? For me, that feeling always starts from the ground up—with a gorgeous, handwoven tassel rug. There’s something magical about the texture, the craftsmanship, and those playful, softly swishing tassels. They remind me of cozy mornings with coffee, impromptu yoga stretches, and quiet moments spent barefoot on something truly beautiful.

I’ve spent hours (okay, maybe days!) binge-watching the most trusted home decor YouTubers—think Alexandra Gater, Lone Fox, The Sorry Girls, and House of Valentina. Their rug picks are always spot-on and drool-worthy. Inspired by their recommendations and my own quest for the perfect rug, I’ve pulled together this list of 13 handwoven tassel rugs that influencers are genuinely obsessed with. If you want your space to feel both curated and comfortable, you’re in the right place.

1. Safavieh Natura Collection NAT601A Handwoven Tassel Rug

Dimensions: Multiple sizes (most popular: 5′ x 8′)
Material: Jute
Color options: Natural, Ivory

I first spotted this stunner in Alexandra Gater’s living room makeover video and instantly fell in love. The Safavieh Natura NAT601A is pure understated chic. It’s handwoven from natural jute fibers, which means every piece is unique—with subtle color gradations and a soft, nubby texture that feels fabulous underfoot.

The tasseled edges give it a relaxed, boho vibe without feeling over-the-top. It works beautifully layered under a coffee table or as the main event in your bedroom.

Why You’ll Love It:

Earthy, neutral look fits nearly any decor style
Super durable for high-traffic spots
Tassels are thick and well-attached (no sad, scraggly ends!)

My Experience:
I have this in my entryway and honestly, it holds up to muddy boots and dog paws. The natural jute smell fades quickly, leaving behind a warm, inviting look.

2. nuLOOM Rigo Hand Woven Farmhouse Jute Area Rug with Tassels

Dimensions: From 2′ x 3′ to 8′ x 10′
Material: Jute
Color: Light Natural

Every farmhouse or cottagecore YouTuber seems to have at least one nuLOOM rug—and for good reason! The Rigo is endlessly versatile. Its close weave and chunky tassels add texture without overwhelming smaller spaces.

Standout Features:

Soft jute that doesn’t scratch bare feet (trust me, I’m picky)
Tassels are substantial but not too wild
Easy to vacuum and spot clean

Style Tips:
Layer it over a larger neutral rug for extra coziness or pair it with whitewashed furniture for a dreamy, sunlit look.

3. Revival Rugs “Ankara” Handwoven Tassel Rug

Dimensions: 5′ x 8′, 6′ x 9′, 8′ x 10′
Material: Cotton & Wool Blend
Colors: Muted Terracotta & Cream

I first saw the Ankara rug featured on House of Valentina’s channel and immediately bookmarked it. The subtle chevron pattern paired with thick, cream-colored tassels gives this rug an elevated boho feel. The blend of cotton and wool makes it plush but not heavy.

Why Influencers Recommend It:

Stays put even on hardwood floors
Easy to shake out (no more crumb build-up!)
Soft enough for playrooms or nurseries

My Take:
The color is even richer in person—a warm terracotta that grounds a space without feeling dark.

4. West Elm Souk Wool Rug

Dimensions: 5′ x 8′, 8′ x 10′, runners
Material: 100% Wool
Color: Cream with Black Diamonds

This is the iconic “Instagram rug”—the Souk Wool Rug from West Elm. Nearly every top design YouTuber has styled this in at least one makeover video. It’s hand-knotted from pure wool with playful tassels at each end.

Perks:

Ultra-soft underfoot (like clouds for your toes)
Classic Moroccan-inspired diamond pattern elevates any room
Neutral palette plays well with bold or minimal decor

Buying Advice:
Wool rugs need regular vacuuming but last forever if you care for them right!

5. Anthropologie Tufted Odette Rug

Dimensions: Available in multiple sizes
Material: Wool & Cotton Blend
Colorway: Blush-Peach with Multicolor Accents

If you’re after something more whimsical, the Odette rug is basically art for your floor. I saw The Sorry Girls use this in a creative studio makeover—it instantly made the space feel happy and unique.

Details That Matter:

Hand-tufted texture with chunky tassels in coordinating colors
Subtle geometric pattern brings movement without busy-ness
Blush background is surprisingly easy to style (pairs well with greens and neutrals)

Personal Note:
The multicolor tassels make this perfect for eclectic spaces or kids’ rooms.

6. Lorena Canals Washable Tassel Rug “Berea”

Dimensions: 4’7” x 6’7”, runner
Material: Cotton (machine washable!)
Colors: Natural/Beige

If you have pets or kiddos—this one’s for you! Lorena Canals is famous among family YouTubers because these rugs go right in the washing machine. The Berea design feels effortlessly breezy with its knotted tassels and subtle striped pattern.

Why I Recommend It:

Lightweight but stays flat thanks to a non-slip backing
Tassels hold up after repeated washes (I’ve tested it!)
Perfect for nurseries, play areas, or kitchens

Value Tip:
Worth every penny if you want style without stress about spills.

7. Kilim Rug by Revival Rugs “Mardin”

Dimensions: Various (most popular: 6’ x 9’)
Material: Wool & Cotton Blend
Colorway: Rusty Red, Indigo, Cream

Kilim rugs are all about those stunning flatweave patterns—and Mardin nails it! This handwoven Turkish-inspired rug features delicate tassels and saturated colors that don’t fade.

Influencer Favorite Because:

Ultra-durable flatweave (think: high-traffic hallways)
Vivid color blocking looks amazing in minimalist spaces
Tassels are subtle but add just enough movement

Personal Experience:
I love how easily this rug vacuums clean. It brightened up my dining room instantly!

8. Ruggable Kamran Coral Rug with Tassels

Dimensions: From 3’ x 5’ to 8’ x 10’
Material: Polyester Chenille (washable cover + non-slip pad)
Colors: Coral/Blue/Cream

Ruggable’s Kamran Coral gets endless praise on YouTube for being both practical and pretty. Who doesn’t dream of a spill-proof rug that actually looks chic? The printed design mimics vintage Persian styles, complete with matching tassels.

Why It’s a Must-Have:

Machine-washable cover = no more panic over red wine spills
Tassels don’t tangle in the wash (hallelujah)
Vibrant colors bring energy to neutral rooms

My Honest Take:
The low pile makes it ideal for allergy sufferers or anyone who hates vacuuming.

9. Serena & Lily Ryder Denim Handwoven Rug

Dimensions: Runner to large area sizes
Material: Recycled Denim & Cotton
Colorway: Indigo/Natural

If you love coastal or beach house vibes, the Ryder Denim Rug from Serena & Lily is calling your name. Made from recycled denim strips woven with soft cotton, this rug oozes laid-back charm.

Top Features:

Chunky hand-tied tassels add movement without fraying
Blue tones hide dirt surprisingly well (great for busy households)
Textured weave feels sturdy underfoot

Personal Story:
I used this in my sunroom and it made every afternoon nap feel like a seaside escape.

10. Urban Outfitters Tufted Dot Rug

Dimensions: Multiple sizes from small mats to large area rugs
Material: Cotton/Polyester Blend
Colorway: Ivory with Black Tufted Dots

Urban Outfitters always nails “cool but casual” decor. The Tufted Dot Rug is a favorite among young design influencers—those big, tactile dots and fluffy side tassels are just fun!

Why I’m Obsessed:

Adds instant texture to plain floors
Easy to roll up and move around apartment spaces
Machine washable (yes, really!)

Style Advice:
Layer this with solid throws or bold pillows for a fresh, youthful look.

11. The Citizenry “Camila” Handwoven Wool Rug

Dimensions: Runners up to 9’ x 12’
Material: 100% Uruguayan Wool
Colors: Warm Ivory, Honey Stripes

You can tell when something’s made with intention—and Camila is absolutely next level. Each one is handcrafted by artisans in Uruguay using pure wool. The slightly irregular stripes and generous tassels create an organic look that’s still totally sophisticated.

What Makes It Special:

Plush underfoot (great for cold mornings)
Ethically sourced materials support artisan communities
Subtle striping hides minor stains

My Room Refresh Tip:
This is the statement piece if you want warmth and texture without going full boho.

12. Pottery Barn Chunky Wool/Jute Handcrafted Rug

Dimensions: Runners to oversized area rugs
Material: Wool/Jute Blend
Colorway: Natural/Ivory

Pottery Barn’s handwoven rugs are legendary for their durability—their chunky wool-jute blend adds a touch of rustic luxury wherever you place it. The fringe tassels are extra thick and make even formal spaces feel more relaxed.

Features I Love:

Feels sturdy yet soft enough for bare feet
Blends perfectly with farmhouse or modern decor styles
Neutral palette means it works all year round

Pro Tip:
Pair with a quality rug pad for extra cushioning if you have hardwood floors.

13. World Market Tufted Diamond Cotton Chindi Rug

Dimensions: Small mats up to 8’ x 10’ area size
Material: Recycled Cotton Chindi Fabric
Colorway: Ivory with Black Diamonds & Colorful Flecks

For those who love texture and sustainability, this World Market Chindi rug checks every box. Crafted from recycled fabric strips with bold diamond tufts and playful fringe tassels at each end.

Why Influencers Swear By It:

Budget-friendly but doesn’t look cheap (seriously, it’s stunning)
Soft enough for playrooms or bedrooms
Wildly colorful flecks add personality without clashing

Firsthand Review:
I bought two—one for my office and another for my daughter’s room. Both still look brand new after months of daily chaos!

What to Look For When Choosing a Handwoven Tassel Rug

Material Matters

Are you barefoot all day? Go wool or cotton for softness. Need something tough? Jute and recycled fabrics are hardwearing but still stylish.

Size & Placement

Measure your space carefully—a rug should frame your furniture without feeling cramped or floating awkwardly in the middle of the floor.

Tassel Quality

Check that tassels are securely attached (no loose threads). Chunky, hand-tied tassels tend to last longer and keep their shape.

Cleaning & Maintenance

Machine-washable options are lifesavers if you have kids or pets! Otherwise, stick to vacuum-friendly flatweaves or spot-cleanable materials.

Color & Pattern

Think about what mood you want: bright colors energize a space; neutrals calm things down; patterns hide stains better than solids.

Price vs Value

Invest in quality—handwoven rugs last years longer than machine-made versions! Look for brands with good return policies so you can test at home risk-free.

Frequently Asked Questions About Handwoven Tassel Rugs

Can I use tassel rugs in high traffic areas?

Absolutely! Just pick denser weaves like jute or wool blends for entryways or living rooms. Lightweight cottons are best for bedrooms and low-traffic spots.

How do I clean handwoven rugs?

Vacuum regularly using a gentle setting. Spot clean spills right away with mild soap and water. For machine-washable styles like Lorena Canals or Ruggable, just toss them in on cold!

Are these rugs pet-friendly?

Yes—especially washable options and thicker weaves that don’t snag easily on claws. Darker colors also help hide fur between cleanings.

Do tassel ends fray over time?

Well-crafted rugs use strong knots so tassels keep their shape. If you see fraying, trim loose threads carefully (don’t pull!).

How do I keep my rug from slipping?

Always use a rug pad! Not only does it prevent slips but it also adds cushioning and protects your floors.

Final Thoughts: Why Influencers—and I—Keep Coming Back to Handwoven Tassel Rugs

Every time I swap out a plain area rug for one with hand-tied tassels, my room just feels more me. These picks aren’t just trendy—they’re practical investments that add warmth, character, and joy to everyday spaces.

Whether you’re after neutral charm or bold color pops, there’s something here that’ll make your home feel as inviting as your favorite Pinterest board—no filter needed!