13 Best Reversible Shag Cushions Creators Love
Bringing up renovation stories always gets me giddy — the smell of fresh paint, the pivot of sunlight on new floors, and that moment when cushions finally arrive and the sofa looks like a whole new living room. I’ve lived through late-night styling sessions and last-minute fabric swaps, and I’ve learned that reversible shag cushions are one of the easiest ways to refresh a space without breaking the bank. Top YouTube creators I follow swear by them for texture, versatility, and photo-ready styling. Here are 13 reversible shag cushions creators love — tested, described, and recommended by creators who know soft furnishings inside out.
Why reversible shag cushions are a must-have
Reversible cushions double your styling options instantly. One side gives you luxe shaggy texture; flip it and you may get a smoother weave, pattern, or contrasting color. Creators praise this for seasonal changes, photo shoots, and quick mood shifts. They’re practical for households with kids and pets, and they make staging for Instagram or Pinterest so much easier.
How I chose these 13
I followed advice from top YouTube home-decor channels, read tested reviews, and considered materials, construction, colorways, and real-life durability. I prioritized cushions that are actually available to buy now and focused on pieces that balance style and function. Below you’ll find product descriptions, materials, dimensions, care tips, and my own user notes.
1. West Elm Faux Fur Reversible Pillow — 20″ x 20″
Bold features: plush faux fur one side, smooth brushed cotton on the reverse, hidden zipper. Materials & feel: silky, long faux-fur pile that reads luxe in photos; reverse side is soft, matte cotton that tones down the shine. Colors: Ivory, Charcoal, Blush. Dimensions: 20″ x 20″; insert included (down alternative). Why creators like it: It photographs beautifully under natural light and flips to a calm texture if the fur distraction is too much. My take: I used the Ivory on a cream sofa; the fur added depth without overpowering the palette. The zipper lays flat and the insert keeps shape well after daily use.
2. Crate & Barrel Luxe Reversible Shag Pillow — 18″ x 18″
Bold features: two-sided shag vs. tufted linen face, piped edges for a tailored finish. Materials & feel: synthetic shag fiber designed to resist matting; linen blend reverse is breathable and structured. Colors: Oat, Navy, Stone. Dimensions: 18″ x 18″; hidden zipper, machine-washable cover. Why creators like it: The defined silhouette and piping make it easy to mix with pattern-heavy pillows. My take: The linen side is my go-to for daytime; when night photos need more drama, the shag side pops. The cover survives spot cleaning and occasional machine washes.
3. Pottery Barn Reversible Louie Shag Pillow — 22″ x 22″
Bold features: high-pile shag face with a woven cotton-linen reverse; feather-down insert option. Materials & feel: plush acrylic shag that retains loft; reverse has subtle slub texture. Colors: Light Grey, Camel, Off-White. Dimensions: 22″ x 22″ with down or down alternative insert options. Why creators like it: The larger size fills modern sofas and looks luxe in video staging. My take: This one reads well on camera; the shag side frames a person’s silhouette in lifestyle shots, while the woven reverse softens ensemble looks.
4. CB2 Remi Reversible Shag Pillow — 20″ x 12″ lumbar
Bold features: asymmetrical shag stripe on one side, smooth boucle on the reverse. Materials & feel: dense shag pile with boucle reverse that has a tactile loop texture. Colors: Ivory/Black, Oatmeal. Dimensions: 20″ x 12″ lumbar; molded insert keeps structure. Why creators like it: The lumbar shape is perfect for layering and creating designer vignettes. My take: I keep this on a bench; the mixed textures create movement without overwhelming the rest of the styling.
5. Anthropologie Pom-Pom Reversible Shag Pillow — 18″ x 18″
Bold features: shag front with playful pom-pom trim, cotton weave reverse with small geometric print. Materials & feel: soft acrylic shag; cotton reverse is printed and breathable. Colors: Dusty Rose, Slate, Mustard. Dimensions: 18″ x 18″; removable cover. Why creators like it: Great for boho-chic and cottagecore looks that photograph well for lifestyle videos. My take: The pom-pom edge feels handmade and whimsical; I flip to the geometric side when I want a moodier shot.
6. Serena & Lily Reef Reversible Shag Pillow — 22″ x 18″
Bold features: tide-like shag pile with a nautical woven reverse; knife-edge finish. Materials & feel: mixed fibers to mimic organic seagrass texture; reverse is tighter weave cotton. Colors: Seafoam/White, Navy. Dimensions: 22″ x 18″; premium fill for a plumped look. Why creators like it: It fits coastal and modern farmhouse aesthetics for vignettes and mood boards. My take: The texture is slightly coarser — excellent for adding tactile contrast in summer decor.
7. H&M Home Reversible Shag Cushion — 16″ x 16″
Bold features: budget-friendly, faux shag front and solid knit reverse. Materials & feel: short-pile shag that is soft to touch; knit reverse is stretchy and casual. Colors: Beige, Terracotta, Grey. Dimensions: 16″ x 16″; affordable insert included. Why creators like it: Great for quick swaps in seasonal flat-lay content because it’s inexpensive and trendy. My take: It’s a value pick; great for experimenting with color without commitment.
8. IKEA GURLI Reversible Cushion Cover (with insert) — 20″ x 20″
Bold features: shag-like tufted front and plain cotton back, hidden zipper. Materials & feel: mixed synthetic fibers—soft but structured shag; cotton reverse is straightforward. Colors: Light Beige, Dark Grey. Dimensions: 50×50 cm (approx 20″x20″); insert sold separately in some markets. Why creators like it: Widely accessible and consistent in quality for flats and set styling. My take: The price-to-style ratio is excellent. Make sure to buy an insert if it’s not included in your region.
9. Wayfair Allwyn Reversible Shag Pillow — 24″ x 24″
Bold features: oversized, double-sided shag and velvet reverse. Materials & feel: plush synthetic shag; velvet reverse adds a luxe sheen. Colors: Charcoal, Ivory, Olive. Dimensions: 24″ x 24″; overstuffed insert for maximum loft. Why creators like it: Its size and drama make it a hero piece for sectional sofas in videos. My take: I use the velvet side for cozy evening shots; the shag is perfect for soft morning light.
10. World Market Faux Mongolian Sheepskin Pillow — 18″ x 18″
Bold features: faux Mongolian shag face and smooth canvas reverse. Materials & feel: long, curly faux fur that’s visually rich; canvas reverse is durable. Colors: Natural, Black. Dimensions: 18″ x 18″; high-loft insert keeps it plump. Why creators like it: The curly texture is bold and editorial for influencer staging. My take: This cushion reads expensive on camera; I recommend it for accent chairs and bedside styling.
11. Target Threshold Reversible Shag Pillow — 16″ x 26″ lumbar
Bold features: shag stripe and chenille reverse, helpful for lumbar support. Materials & feel: soft acrylic pile mixed with chenille that has a low sheen. Colors: Oatmeal, Dark Blue. Dimensions: 16″ x 26″ lumbar; easy-care cover. Why creators like it: Affordable, practical, and perfect for layered sofa looks. My take: The lumbar shape adds comfort and style — useful for reading nooks and media rooms.
12. Etsy Handmade Reversible Shag Pillow by CozyNestStudio — 18″ x 18″
Bold features: artisan-made, mohair-style shag on one side, handwoven cotton on the other. Materials & feel: premium blended fibers with artisanal irregularities for an authentic handmade look. Colors: Custom (Neutral palettes recommended: Cream/Stone/Charcoal). Dimensions: 18″ x 18″; custom insert options available. Why creators like it: Unique, sustainable options appeal to conscious shoppers and small-brand fans. My take: I ordered a neutral duo; the irregular pile gives a bespoke feel that elevates simple sofas.
13. Bed Bath & Beyond Berkshire Reversible Shag Pillow — 20″ x 20″
Bold features: luxe shag face with diamond-quilted reverse, secure zipper. Materials & feel: hybrid acrylic fiber that resists shed; quilted reverse has subtle padding. Colors: Silver, Ivory, Taupe. Dimensions: 20″ x 20″; machine-washable cover. Why creators like it: The quilting on the reverse photographs as high-end, making it a frequent pick for staged bedrooms. My take: Great starter piece for anyone wanting a hotel-like aesthetic without custom upholstery.
What to look for when buying reversible shag cushions
- Materials: Look for acrylic, polyester, or high-quality faux fur for shag that resists matting. Natural shag (wool/mohair) can be luxurious but requires more care.
- Construction: Hidden zippers, double-stitched seams, and piped edges last longer. Removable covers are preferable for cleaning.
- Insert quality: Down inserts are plush and moldable; down-alternatives are easier for allergy sufferers. Choose higher fill power or higher weight for plumpness.
- Size: Standard sizes (16-18-20-22-24 inches) create different impacts. Mix sizes for layered looks; large cushions are dramatic on sectionals.
- Care: Machine-washable covers are convenient. For high-pile shags, spot clean and shake out to keep loft.
- Color & pattern: Pick reversible cushions where the reverse complements existing textiles — subtle neutrals for longevity, bright or textured shag for seasonal pops.
How creators style reversible shag cushions — my practical tips
- Layer small with large: Pair a 24″ shag with an 18″ printed cushion and a lumbar for depth.
- Flip strategically: Use the shag face in evening or for texture-heavy shoots; flip to the smoother side for downplayed daytime looks.
- Mix textures: Combine shag with velvet, linen, or leather for curated contrast that reads well on camera.
- Keep color balance: If your room has bold patterns, use neutral shag sides to anchor the look.
Care and maintenance — keep them camera-ready
- Routine: Shake and fluff weekly to maintain pile.
- Spot cleaning: Use gentle detergent and cold water; press rather than rub.
- Washing: Only machine-wash if the label allows; use gentle cycles and low heat for drying.
- Storage: Store flat in breathable bags to prevent matting. Avoid compressing shag with heavy items.
Value propositions to consider
- Versatility: One cushion, two looks—great for seasonal swaps and quick restyles.
- Cost-efficiency: Flipping extends the life of your look without additional purchases.
- Photo-friendly: Textures that photograph well can elevate lifestyle imagery for social feeds and home galleries.
- Comfort + style: Many reversible options strike a balance—functional for daily use and photogenic for special shots.
Quick comparison — which to pick?
- Best budget: H&M Home Reversible Shag Cushion or Target Threshold.
- Best luxury look: Pottery Barn Louie or West Elm Faux Fur.
- Best large statement: Wayfair Allwyn 24″ x 24″.
- Best handmade/unique: Etsy CozyNestStudio.
- Best coastal/farmhouse: Serena & Lily Reef.
FAQ — common questions I hear from readers
Q: Do shag cushions shed a lot? A: Most synthetic shags shed minimally after a short break-in. High-quality acrylic and faux fur are engineered to resist significant shedding. Shake them out before first use.
Q: Are shag cushions suitable for homes with pets? A: Yes, if you choose a synthetic shag that’s easy to spot clean. Darker colors hide fur, and removable covers make maintenance easier.
Q: How do I prevent matting? A: Rotate the cushions regularly, fluff often, and avoid prolonged compression. For matting spots, use a wide-tooth comb or gentle brush to lift the pile.
Q: Which insert is best for shag cushions? A: A down alternative fills nicely and keeps shape with less maintenance. For a plumper, more luxurious look, a high-quality down insert is ideal.
Q: Can I machine-wash shag cushion covers? A: Only if the label says so. Many reversible shags are spot clean or hand wash only. Always air dry flat to preserve the pile.
My final pick for most people
If I had to recommend one single cushion for most readers, it’d be the West Elm Faux Fur Reversible Pillow (20″ x 20″) for its balance of texture, quality, and available colorways. It photographs beautifully, feels plush to sink into, and flips to a neat cotton reverse when you want a calmer look.
Parting styling notes from creators I follow
Creators I watch often use reversible shag cushions as their “first layer” — place one shag cushion, then layer with smaller patterned or velvet pillows. The shag provides a tactile backdrop that elevates every additional piece. Try grouping three cushions (large shag, medium patterned, small textured) to achieve that curated, lived-in look.
If you want, tell me your sofa size, color, and preferred aesthetic (coastal, modern, boho, minimal) and I’ll suggest three specific cushion pairings and exact colorways to order.