14 Best Curated Charm Necklace Starter Kits Influencers Swear By
The Charm Necklace Starter Kit Fix: Instantly Elevate Your Everyday Style
If you’re anything like me, you know that accessorizing can be a quick fix for a tired outfit. On days when my closet feels uninspiring, I reach for charm necklaces. These pieces are so versatile—layer them, mix metals, swap out charms, and suddenly, I look put together. Influencers everywhere are obsessed with curated charm necklace starter kits. Why? Because they make personalizing your jewelry box incredibly easy.
I’ve spent months watching top YouTubers like Jessica Neistadt, Teni Panosian, and Allana Davison break down the best charm necklace kits that truly deliver on quality, style, and creativity. Below, I’m sharing the 14 best kits they—and now I—swear by. Whether you’re just starting your charm collection or want to refresh your look, these picks are both practical and drool-worthy.
1. Mejuri Charm Builder Set
Recommended by: Jessica Neistadt
Mejuri’s Charm Builder Set is the ultimate starter kit for anyone who loves minimal yet meaningful jewelry. The set comes with a sleek 14k gold vermeil chain (16-18″) and your choice of three charms—think tiny crescent moons, stars, and pearls. The finish is buttery smooth, and each charm has a secure clasp that won’t snag your sweater.
Why I love it: The adjustable chain sits perfectly above my collarbone. It works with literally every neckline—from t-shirts to V-necks. I adore the dainty celestial charms; they add a hint of sparkle without feeling flashy.
Colors & Materials: 14k gold vermeil, freshwater pearls, cubic zirconia
Dimensions: Chain 16-18 inches, charms average 8-12mm
2. Astrid & Miyu Personalised Charm Necklace Kit
Recommended by: Teni Panosian
Astrid & Miyu’s kit lets you play designer with their mix-and-match options. Choose from gold or silver chains (18″ adjustable), then add initials, birthstones, and tiny lock charms. Their charms are designed in London and have a shiny polished finish that glows against any skin tone.
Personal tip: I started with my initial and a tiny opal charm—so easy to snap onto the chain! It feels personal and special. The lobster clasp is sturdy, and the chain sits flat (no twisting).
Colors & Materials: 18k gold plated sterling silver, rhodium plated
Dimensions: Chain 18 inches adjustable; charms range from 7-15mm
3. Pandora Moments Charm Necklace Set
Recommended by: Allana Davison
You’ve probably seen Pandora’s charm bracelets everywhere, but their necklace sets are just as charming (pun intended). The kit features their classic snake chain (17.7″) and three signature Pandora charms—one heart, one star, one openwork bead. These are chunky enough to make a statement but light enough for daily wear.
Why influencers love it: The quality is unbeatable for the price. The sterling silver chain feels luxe, and the charms slide on with zero fuss.
Colors & Materials: Sterling silver
Dimensions: Chain 45cm (17.7 inches); charms approx. 10-14mm
4. Missoma Design Your Own Charm Kit
Recommended by: Samantha Maria
Missoma is all about bold textures and unique designs. Their Design Your Own Charm Kit offers a paperclip chain (available in gold vermeil or silver) plus three textured charms—lightning bolt, mini coin, and malachite drop. Each charm has intricate detailing that catches the light beautifully.
My experience: I wear this set when I want something eye-catching for Zoom calls. The malachite adds a pop of color and the coin charm feels weighty and expensive.
Colors & Materials: 18k gold vermeil or sterling silver; malachite
Dimensions: Chain 18 inches; charms 10-16mm
5. GLDN Charm Necklace Custom Starter Set
Recommended by: YouTube channel: With Wendy
GLDN’s kit is perfect if you’re into handmade jewelry with a story behind it. You order a personalized chain (choose your preferred length) and hand-stamped charms—think initials, symbols, or custom dates. Their pieces are made in Washington using recycled metals.
Personal testimonial: My GLDN kit is my go-to for gifting. Each charm feels so personal—I had my anniversary date stamped on one and my daughter’s initial on another.
Colors & Materials: Gold fill, sterling silver
Dimensions: Chain options from 16-20 inches; charms 9-11mm
6. Catbird Brooklyn Charm Necklace Kit
Recommended by: Claire Marshall
Catbird’s aesthetic is dreamy and delicate. Their starter charm necklace kit includes a fine gold chain (choose 16″ or 18″) plus three handcrafted charms—a tiny key, pearl drop, and starburst. Each piece is ethically sourced and made in Brooklyn.
Why I recommend it: It’s perfect for layering with other necklaces. The chain is whisper-thin but strong, so I never worry about it snapping.
Colors & Materials: Recycled solid 14k gold
Dimensions: Chain 16 or 18 inches; charms range from 5-10mm
7. Etsy: TheCharmWorks Personalised Starter Necklace Set
Recommended by: YouTube channel: Emma Hill
Etsy is full of hidden gems. TheCharmWorks offers a customizable kit where you pick your chain length (from 14″ up to 22″) and select three charms—from initials to tiny animals or birthstones. Each charm is hand-polished for extra shine.
How it fits my style: I love mixing silver and rose gold on the same necklace for contrast. The affordable price means you can switch up your charms anytime.
Colors & Materials: Sterling silver, rose gold plated, gold plated
Dimensions: Chain choices from 14-22 inches; charms 8-15mm
8. Swarovski Remix Starter Set
Recommended by: NikkieTutorials
Swarovski’s Remix collection is all about sparkle. Their starter kit includes an elegant crystal-studded chain (17″) and three interchangeable crystal charms—a classic heart, a star, and their trademark swan motif in clear crystals.
Why it stands out: This set instantly dresses up my outfits—think date nights or parties. The magnetic closure is easy to use but stays put all day.
Colors & Materials: Rhodium plated metal, Swarovski crystals
Dimensions: Chain 17 inches; charms approx. 10mm
9. Kendra Scott Charm Necklace Set
Recommended by: Alex Garza
Kendra Scott’s starter kit features their signature adjustable chain (18″ plus extender) and mix-and-match colorful gemstone charms—like turquoise teardrop, mother-of-pearl disc, or abalone shell. Each charm pops with color and personality.
My practical advice: If you want to brighten up neutrals or add a boho touch, this kit is perfect. The adjustable slider means you can layer it high or low.
Colors & Materials: Rhodium plated brass, genuine gemstones
Dimensions: Chain 18 inches plus extender; charms vary from 12-16mm
10. BaubleBar Build Your Own Charm Necklace Kit
Recommended by: Susan Yara
BaubleBar makes customizing fun with their Build Your Own Charm Necklace Kit. Choose from chunky gold or acrylic chains (16″ or 18″), then add playful enamel charms—think smiley faces, rainbow hearts, evil eyes.
How I style it: It’s my go-to for casual weekends or vacations—the enamel charms are super lightweight and add a pop of color to beachy outfits.
Colors & Materials: Gold plated brass, acrylic enamel
Dimensions: Chain options: 16 or 18 inches; charms roughly 12mm
11. Ana Luisa Charm Necklace Starter Pack
Recommended by: Sophie Shohet
Ana Luisa’s starter pack includes a recycled gold-plated chain (15-17″ adjustable) plus three ethical charms—a sunburst disk, dainty flower, and blue lapis stone drop. Their pieces are carbon-neutral and come in eco-friendly packaging.
Why I trust it: The finish holds up—no tarnishing after months of wear—and the lapis drop looks stunning against both summer dresses and chunky sweaters.
Colors & Materials: Recycled sterling silver plated in gold; lapis lazuli
Dimensions: Chain adjustable from 15-17 inches; charms are petite at around 8-13mm
12. Stella & Dot Charm Necklace Starter Kit
Recommended by: Kayley Melissa
Stella & Dot’s kit features a sturdy silver or gold chain (16″ with extender) and three versatile charms—a compass coin, pearl accent, and hamsa hand for good luck. Everything feels weighty but comfortable on the neck.
My take: It’s great for layering with longer chains or worn solo for a subtle look. The compass charm reminds me to keep exploring!
Colors & Materials: Silver plated brass or gold plated brass; freshwater pearl
Dimensions: Chain: 16 inches + extender; charms approx. 10-14mm
13. Madewell Charms Starter Set
Recommended by: YouTube channel: Lauren Norris
Madewell’s starter set gives off major cool-girl vibes with its matte gold chain (18″) plus three enamel-and-metal charms—a lucky horseshoe, rainbow arch, and peace sign coin. The set is designed for mixing with other Madewell pieces.
Style tip: Wear this with denim jackets or chunky knits for that effortless look Madewell does best.
Colors & Materials: Gold plated zinc alloy; colorful enamel
Dimensions: Chain: 18 inches; charms range from 10-15mm
14. Monica Vinader Charm Necklace Starter Kit
Recommended by: Claire Rose Cliteur
Monica Vinader’s kit is pure luxury—a fine rose gold vermeil chain (17″) paired with elegant gemstone charms like moonstone teardrops, diamond pavé disks, and engraved initials. Each piece feels substantial and refined.
Why influencers rave about it: It’s understated but so chic—the moonstone glows in natural light and the pavé details catch every sparkle indoors.
Colors & Materials: Rose gold vermeil, moonstone, lab-grown diamond pavé
Dimensions: Chain: 17 inches; charms: teardrop approx. 14mm
What to Look For in Charm Necklace Starter Kits
Chain Quality
A good starter kit begins with a strong chain that won’t snap easily or tarnish after a few wears. Opt for sterling silver or gold vermeil if you want longevity.
Charm Versatility
Look for kits that let you swap out or add new charms as your style evolves. Modular clasps are more versatile than fixed ones.
Personalization Options
Initials, birthstones, or custom engravings make your necklace feel unique to you—perfect for gifts too!
Style Compatibility
Consider your wardrobe staples: do you wear more neutrals or love color? Pick kits that feature charms matching your go-to outfits.
Sizing
Check chain lengths; adjustable options work best for layering different necklaces together.
FAQ: All About Charm Necklace Starter Kits
Q: Are these kits suitable for everyday wear?
Yes! Most influencer-recommended kits feature durable metals (sterling silver or gold vermeil) designed for frequent use.
Q: Can I add extra charms later?
Definitely—brands like Pandora, Missoma, BaubleBar, Astrid & Miyu all sell individual charms separately so you can expand your collection over time.
Q: Are they hypoallergenic?
Many brands use nickel-free plating or recycled metals to minimize irritation—always check product details if you have sensitive skin.
Q: What’s the best way to layer charm necklaces?
Start with different chain lengths (shortest at the top) and mix textures—thin chains with chunkier ones work well.
Q: Any styling tips?
Try mixing metals for dimension (gold + silver + rose gold), combine statement and dainty charms for balance, or match enameled charms to your outfit colors.
Final Buying Advice
If you’re new to charm necklaces or want to refresh your jewelry game without overwhelm, stick to these influencer-approved kits—they’ve been tested in real life by women who know style inside out. Choose based on materials (for longevity), personalization options (to make it yours), and aesthetic (so you’ll actually wear it).
A curated starter kit is more than just jewelry—it’s your story around your neck!