13 Best Hand-loomed Jute Rugs Designers Recommend
Why Hand-Loomed Jute Rugs Can Boost Your Home’s Resale Value
When I started thinking about how flooring impacts resale, I realized one thing: buyers notice what’s underfoot. The right rug can make a room pop in listing photos, help a space feel inviting at showings, and even protect hardwood or tile. If you’re looking to maximize your home’s value, hand-loomed jute rugs are a secret weapon. They’re not just beautiful—they’re durable, eco-friendly, and endlessly versatile. Plus, top YouTubers like Lone Fox, Studio McGee, and House of Valentina swear by them for their ability to transform any room.
Jute rugs bring natural warmth and texture, and they’re a favorite among designers for a reason. Whether your vibe is boho, coastal, modern farmhouse, or classic chic, there’s a jute rug that fits. And with so many gorgeous options available online, it’s never been easier to pick a winner that’ll have potential buyers swooning.
Here are the 13 best hand-loomed jute rugs that are designer-approved—and that I’d personally recommend to anyone wanting to elevate their space (and their home’s value).
1. Pottery Barn Chunky Wool/Jute Rug
Why Designers Love It:
If you’ve watched Studio McGee’s YouTube breakdowns of living room makeovers, you’ll recognize this rug. Its chunky weave combines New Zealand wool and natural jute for a soft-yet-sturdy feel.
Features:
- Material: 60% jute, 40% wool
- Colors: Natural beige tones
- Sizes: 5’x8’, 8’x10’, 9’x12’
- Texture: Thick, braided loops that add depth
My Take:
I love how this rug anchors a space—it works with everything from leather sectionals to creamy slipcovered sofas. The color is neutral but feels rich, and the wool blended in means it’s softer than pure jute. It’s heavy enough not to curl at the edges and perfect for high-traffic rooms.
Style Tip:
Layer it with a smaller patterned rug on top for instant designer vibes!
2. West Elm Colca Wool/Jute Rug
Recommended By: Lone Fox, who’s always sharing practical design tips for renters and homeowners.
Features:
- Material: 60% jute, 40% wool
- Colors: Warm ivory and taupe
- Sizes: From 3’x5’ up to 9’x12’
- Handwoven in India
What I Love:
This rug feels substantial without overpowering a small space. The subtle geometric pattern looks amazing in Scandinavian-inspired rooms or anywhere you want understated detail.
Practicality:
It’s easy to vacuum (major plus), and it hides dirt impressively well thanks to the color variation.
3. Ruggable Kira Ivory Jute Rug
Why It’s Trending:
If you follow House of Valentina or The DIY Mommy, you’ve seen how washable rugs change the game for families and pet owners.
Features:
- Material: Hand-loomed jute upper with Ruggable’s famous washable pad
- Colors: Ivory with natural flecks
- Sizes: From runner up to 8’x10’
- Machine washable!
My Experience:
I spilled coffee on mine last month—no stress! Tossed the cover in the washer and it came out spotless. It’s thinner than traditional jute rugs but works wonders in high-traffic zones like entryways or kitchens.
Buying Advice:
Perfect if you want style and easy maintenance.
4. Serena & Lily Beach Stripe Jute Rug
Designer Favorite: Featured regularly on Serena & Lily’s own YouTube channel.
Features:
- Material: 100% handwoven jute
- Colors: Soft sand with pale blue stripes
- Sizes: Runners to oversized area rugs
Why I Recommend It:
The stripes are so subtle—they add just enough interest without screaming “pattern.” It reminds me of breezy coastal homes and pairs beautifully with white walls and rattan accents.
Durability:
It holds up well under daily use, though I’d suggest a rug pad for extra comfort.
5. Revival Rugs Sivas Hand-Loomed Jute Rug
Instagram & YouTube Fave: Revival Rugs are often recommended by design influencers for their quality and unique styles.
Features:
- Material: Pure jute
- Colors: Warm honey with natural variations
- Sizes: Custom sizing available
- Made by artisans in Turkey
My Thoughts:
This rug has a tighter weave, so it feels smoother underfoot. I love the organic color shifts—it looks authentic and handmade. It’s a bit thinner, making it ideal for layering.
Value Proposition:
Great price point for the quality, especially if you want something custom-sized.
6. CB2 Andes Hand-Loomed Jute Rug
Why Designers Choose This: CB2’s modern take on natural textures is beloved by minimalist YouTubers like Mr. Kate.
Features:
- Material: 100% jute
- Colors: Deep golden tan
- Sizes: Multiple (up to 10’x14’)
- Flat weave
My Review:
It lays perfectly flat—no tripping hazards—and the rich color warms up stark modern spaces. This is the rug I recommend for lofts or industrial-inspired homes needing an earthy touch.
7. Safavieh Natural Fiber Collection NF447A
Popular With DIY Channels: Safavieh is all over YouTube for its budget-friendly quality and huge selection.
Features:
- Material: Natural jute
- Colors: Light tan with subtle gold threads
- Sizes: Runners to extra-large areas
How It Looks:
I like this one for its classic braided border—it frames the room beautifully. The texture is more pronounced, which feels cozy in bedrooms.
Functionality:
Easy to spot-clean (I use diluted vinegar), but avoid soaking it since pure jute doesn’t love moisture.
8. Anthropologie Handwoven Jute Tasseled Rug
Designer Pick: Anthropologie rugs get featured by countless creators—always with good reason!
Features:
- Material: Handwoven jute
- Colors: Natural with fun multicolor tassels at ends
- Sizes: Runner up to 8’x10’
Why I’m Obsessed:
The tassels add instant playfulness. I put one in my daughter’s playroom and it makes the whole space feel joyful without being childish.
Visual Appeal:
The weave is tight but not stiff—great for barefoot lounging.
9. The Citizenry La Paz Jute Area Rug
YouTube Channel Mentioned: The Citizenry is praised by Apartment Therapy and The Sorry Girls for ethical sourcing.
Features:
- Material: 100% organic jute
- Colors: Earthy caramel tones
- Sizes: Custom sizing available
My Experience:
This rug is thick and plush—much more comfortable than you’d expect from pure jute. I like knowing it was made in a fair-trade workshop, too.
Style Tip:
Pairs perfectly with linen curtains and terracotta planters!
10. World Market Grey & Natural Braided Jute Area Rug
YouTuber Approved: Several budget decor channels recommend World Market for affordable style.
Features:
- Material: Hand-braided jute
- Colors: Two-tone grey and tan patterning
- Sizes: Multiple shapes (round, rectangle)
Why I Love It:
The color variation hides pet hair and crumbs—super practical if you have kids or pets running around. The braiding adds a unique pattern that catches the eye in photos.
11. Lulu & Georgia Cove Jute Rug
Designer Recommendation: Lulu & Georgia is a staple in high-end room tours by YouTubers like XO MaCenna.
Features:
- Material: Fine handwoven jute
- Colors: Soft beige with subtle white flecks
- Sizes: Up to 12’x15’
Visual Appeal:
This rug is all about sophistication. The weave is delicate but sturdy—a true designer piece without feeling precious or untouchable.
Versatility:
Works in both formal living rooms or casual sunrooms.
12. Dash & Albert Herringbone Jute Rug
Frequently Featured By: The DIY Mommy and House of Valentina
Features:
- Material: 100% handwoven jute
- Pattern: Classic herringbone in light tan and beige
- Sizes: Runners to large area rugs
What Makes It Stand Out:
The herringbone pattern brings instant structure and movement to any space. I laid mine under a dining table; it looks crisp but inviting.
13. IKEA LOHALS Flatwoven Rug
YouTube Favorite: Everyone from Mr. Kate to Emily Henderson has featured this classic IKEA piece.
Features:
- Material: 100% jute (renewable)
- Color: Warm natural tan
- Sizes: 5’x7’, 8’x10’, runners
Why It’s Great Value:
If you’re dipping your toe into jute rugs, LOHALS is affordable but doesn’t skimp on style. It’s flatwoven so cleaning is easy (though use a pad underneath for cushioning).
Visuals:
Looks much more expensive than it is—and works in every room from entryway to bedroom.
What to Look For When Buying a Hand-Loomed Jute Rug
Texture & Weave
I always run my hand over the rug before buying if possible. Tight weaves are easier to clean and less likely to snag, while chunkier weaves add extra visual interest.
Color
Natural jute varies from pale straw to rich caramel. Think about your wall color and furniture—warmer tones go well with wood and neutrals, while cooler shades pair with greys or blues.
Size
Measure your space! For living rooms, leave at least 18” between rug edge and wall. Runners are perfect for hallways; oversized rugs look luxe in open floor plans.
Maintenance
Jute is durable but hates water—spot clean spills quickly and use dry carpet shampoo when needed. If you want maximum ease, go for washable blends like Ruggable’s Kira series.
Ethical Sourcing
Hand-loomed means artisan quality—check if brands use fair-trade practices (like The Citizenry or Revival Rugs).
Budget
You don’t need to spend a fortune! IKEA, World Market, and Safavieh offer stylish options under $200, while luxury picks like Lulu & Georgia go higher but deliver heirloom quality.
FAQ About Hand-Loomed Jute Rugs
Are jute rugs rough on bare feet?
Most hand-loomed jute rugs are surprisingly soft—especially those blended with wool (think Pottery Barn or West Elm). Pure jute is firmer but still comfortable in common areas.
Do they shed?
Yes—jute can shed lightly at first, but regular vacuuming helps. Avoid using beater bar attachments which can pull fibers loose.
How do I clean spills?
Blot immediately with paper towels; avoid soaking. For stubborn stains, use dry carpet cleaner or mild soap diluted with water—test in an inconspicuous spot first!
Are they pet-friendly?
Absolutely! Since they’re natural fiber, they don’t trap pet hair much. Just note that claws can snag chunky weaves, so tighter patterns (like Dash & Albert’s herringbone) are better for homes with cats or dogs.
Can I use them outdoors?
Jute isn’t suited for wet environments—keep these beauties indoors or on covered patios only.
Final Thoughts — Choosing Your Perfect Jute Rug
If you’re looking to elevate your home’s style and its resale value, hand-loomed jute rugs are one of my favorite investments. Each piece brings warmth, texture, and designer-approved practicality that buyers notice right away—and you’ll love living with them yourself!
Think about your lifestyle (kids? pets? entertaining?) and your room’s vibe when choosing size and style. And remember—you’re not just picking a rug; you’re setting the stage for every moment at home… and every future showing when it’s time to sell.